9.15.2005
Time to Pimp Your Wrist! FreshWares.com
"Freshwares is the exclusive distributor in North America, Singapore and Thailand for a collection of distinctive LED watches conceived by a group designers and engineers based in Tokyo. These watches challenge the status quo of telling time by using a system of multicolored LED lights and flashes to give the time. Their retro-modern good looks and unique interface have won the watches cult status among style-watchers, fashionistas and respected design institutions.Freshwares, based in New York, scours the world to bring to you lifestyle products that integrate design aesthetics with functionality. A belief that life should be just a little less serious and a lot more fun drove the two founders of Freshwares to start the venture to market and develop well-designed lifestyle products that put a bit of whimsy to everyday living.
The founders, having come from a background of design, fashion and premium goods, have an intimate understanding of good design and value that drives their product picks. The raison d'etre of Freshwares is to deliver to the marketplace premium quality products of high value. " [Via freshwares.com]
